Trademarks and IP Strategy

Our intellectual property services help business owners increase the value and protect your key innovations, inventions, trade secrets, branding, and know-how. These are all important elements to every successful business, as they provide a competitive advantage. These range from unique inventions through to customer relationships.

When you distill a business to its essence, often these key intellectual property rights are the most value. As such, they are highly coveted, can be leveraged to accelerate growth and diversity offerings, and must be protected.  Careless business practices, however, can lead to loss of intellectual property rights altogether, which we can help a business owner avoid.

NDA’s and Other IP Agreements

We help owners avoid the more pernicious, often hidden, snares of intellectual property management.

While many think of a Non-Disclosure Agreements (NDA) as generic, for example, they must be tailored to fit the circumstances of the situation.  For instance, an NDA may contain non-compete and and similar provisions that are not at all suited to the reason given for the NDA.

 Data protection is also an ever-growing risk to businesses, so instituting the right culture and practices to protect data is imperative.

Services we provide in this area include:

  • Licensing agreements for:
    • Patents
    • Trademarks
    • Copyright
    • Software
    • Trade Secrets
    • Trade Names
  • NDA’s and Confidentiality Agreements
  • Non-Compete Agreements and Restrictive Covenants
  • Copyright registration 
  • Strategy to develop intellectual property protection & value

A Special Word on Trademarks

Developing and protecting the brand of the business is paramount to building value.

The brand and logo — that is, the trademarks or service marks — personify the reputation that the owner has built, hopefully for good quality and timely products and services.

Simply using an original mark empowers an owner on Day 1 to exclude others from using it.  Registration of the mark broadens the owner’s rights and gives an owner more attractive tools for enforcement of those rights.

Services we provide in this area, include

  • Guidance on name and logo development to avoid infringement of the rights of others
  • Filing the application for registration and follow through during the process
  • Renewals of existing trademarks and service marks.